🎯 The business: search marketing for plumbers, electricians, builders and landscapers in Sydney, Melbourne and Brisbane. They pay U.S.-level fees, the market speaks English, the work is identical to local search in America, and your morning is their late afternoon, which is when tradies check their phones.

Trade businesses with two to twenty staff who need the phone to ring. Monthly retainers of A$1,000 to A$3,000 for local SEO and Google Ads management, plus the ad spend they fund directly. Website rebuilds at A$3,000 to A$8,000. A trade business that gets steady jobs from you stays for years.

Learn how Australians search for trades (“plumber near me” but also “emergency plumber Parramatta”) and the review platforms that matter there (Google, hipages, Oneflare). Audit twenty trade websites in one suburb and send each a one-page note on what is costing them calls. Offer a ninety-day trial with call tracking so they can hear the leads. Report in their time zone, in Australian dollars.

Fifteen clients at A$1,800 a month is about $17,000 a month in U.S. dollars at recent exchange rates, with tools under 10 percent. The work is front-loaded; once a campaign runs, each client is a few hours a month plus reporting. An account manager who takes the calls lets you take thirty.

No license. Australian consumer law applies to how you advertise your own services to Australian clients; keep claims honest. The Australian Spam Act governs email and SMS marketing you run for clients, and consent rules are stricter than in the U.S. Goods and services tax may apply to digital services sold to Australian businesses above a revenue threshold; check with an accountant.

A client who judges you on week two of a six-month SEO plan. Ad spend blamed on you when the client’s office does not answer the phone. Exchange rate swings. A Google update. The agencies that last pick one trade and one metro, track calls, and show the client the jobs they won in their own dollars.